Have you ever shown a child a photo of Waheed Murad, and the child innocentlyasked you who the fellow was while you tried to impress upon her or him the enormity of Murad’s ‘chocolate hero’ status during the 1970s? Or seen a scratchy print of a film that was once a super hit, but is now virtually unknown? How many of our youngsters would know that Lollywood was once a thriving, tri-lingual industry that produced cinematic masterpieces in Urdu, Punjabi and Bengali? Sadly, not many.
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